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Unlock the Potential: A Master Guide to Finding High-Quality Expired Domains with Ahrefs

How to find expired domain with ahrefs.com

If you’re looking for high-quality expired domains, Ahrefs is the perfect tool for you. With Ahrefs, finding and acquiring expired domains becomes a breeze. With its comprehensive suite of SEO features, you can quickly identify the best expired domains for your needs. Whether you’re looking to improve your online presence or simply looking for an investment opportunity, Ahrefs can help you achieve your goals. So, start using Ahrefs today to discover the best expired domains that will take your online presence to the next level.

Key Takeaways:

  • Expired domains can significantly boost your SEO strategy.
  • Ahrefs provides a detailed analysis to identify and evaluate the worth of an expired domain.
  • Understanding key metrics like Domain Rating (DR) and Page Authority (PA) is crucial in this process.

Preparing to Use Ahrefs

Setting Up Ahrefs Account

You need careful planning and attention to detail to find high-quality expired domains. The first step is to create an account on Ahrefs. This platform has different subscription plans for bloggers, SEO professionals, and agencies. Once you sign up, you can access a user-friendly dashboard that has powerful tools like Site Explorer and Content Explorer. These tools help you analyze the backlink profile of potential domains, find relevant content, and discover link-building opportunities. With Ahrefs, you can unlock the full potential of expired domains and take your SEO strategy to new heights.

Understanding Key Metrics

Several metrics come into play when evaluating the SEO potential of an expired domain. Domain Rating (DR) is the most important metric, which measures a website’s backlink profile strength rated on a scale of 0 to 100. Another important metric is Domain Authority (DA), which is similar to DR but measures the overall authority of the domain rather than just its backlink profile. Trust Flow (TF) is another metric that evaluates the quality of backlinks pointing to a website.

However, when assessing the value of an expired domain, DR is often the most important metric to consider. A higher score in DR indicates a domain with strong SEO potential, making it a valuable asset for businesses looking to improve their search engine rankings. So, if you want to purchase an expired domain for SEO purposes, focus on the DR metric to ensure you’re making a smart investment.

  • Domain Rating (DR): A measure of backlink quality and quantity.
  • Domain Authority (DA): A measure of backlink and site quality.
  • Trust Flow (TF): An overall measure of trust that a website carries via its backlinks and content quality.

Before buying an expired domain based on SEO metrics, consider other factors. Here’s an expired domains SEO checklist to help you check the domain’s quality.

Using Ahrefs for Expired Domain Hunting: A Step-by-Step Guide

Finding high-quality expired domains is a strategic approach that can significantly enhance your SEO efforts. Ahrefs, a comprehensive SEO tool, offers a powerful way to discover these valuable domains. Here’s how you can leverage Ahrefs for effective domain hunting.

1. Sign Up for Ahrefs

Before you can start hunting for domains, you need to have access to Ahrefs. Choose a subscription plan that suits your needs and create an account.

2. Open Site Explorer

A screenshot showing ahrefs.com site explorer tool.

To use the site explorer tool, enter a popular authority domain such as forbes.com, cnn.com, or any domain you choose. This will give you access to a wide range of filter options and allow you to explore links to other domains. You may still find valuable insights and information even if your chosen domain is not high-authority or popular.

3. Navigate to the Broken Links Tab

Now, you may see the overview of the website you have put in the Site Explorer. Now, you should navigate to the “Broken Links” Tab, as shown in the screenshot above.

4. Export Broken Links

This screenshot shows ahrefs broken links page with all the broken links on forbes.com website

On Ahref’s broken link page, you can view the list of URLs that are not functioning or connected to expired domains but are still linked to the forbes.com page. To export this data in CSV format, click on the “Export” button on the table’s right-hand side. Once downloaded, you can save the file on your computer for reference.

5. Open the CSV File into Google Sheets

The screenshot shows the broken link CSV file opened in Google Sheets.

Upload and open the CSV file containing broken links data in Google Sheets. Follow these steps: First, select the “Link URL” column and copy all the rows by pressing CTRL+C. This will copy all the data that contains domain URLs that are either expired or not working. Once you have done this, you can proceed to the next step.

6. Convert URL to Domain Name

The screenshot shows the free tool that helps convert URLs to Domains in bulk.

To get a list of domains from the URLs, you can use a free tool that will strip the URI and “https://www” part. To avoid duplicate data, select the “remove duplicates” option. Once you’ve selected it, click on the “Convert” button. The domain data will be shown below the URL data input area. This will give you a list of domain names from the data. Let me know if you need any further assistance.

7. Check Domain Availability

Check the domain availability with namecheap's bulk domain availability checker called "Beast Mode"

It’s time to check which domain from your list is available. You can navigate to Namecheap.com’s domain registration tool and click “Beast Mode” or click here to go straight to “Beast Mode,” which allows you to check domain availability in bulk. Paste the domain list you copied from the list of converted domains from URLs into the domain checker tool in the last step and click the “Generate” button. This will start checking the domain availability in bulk. Once you have a list of available domains, it’s time to check their SEO metrics.

8. Check SEO Metrics

Now that you have a list of domains available for registration, it’s important to filter them based on SEO metrics matching your criteria. You can use the “Batch Analysis Tool” available on Ahrefs.com to check the domain rating (DR) and referring domains. Alternatively, you can use a free tool to check your domains’ domain authority (DA) and trust flow (TF).

9. Register the Expired Domain

If some domain passes all the above steps and matches your SEO metrics criteria, its time to register that domain for yourself. Go to any domain registrar of your choice and register that domain. Hurray!

Successful domain hunting with Ahrefs hinges on meticulous research and careful evaluation. Ensure that any expired domain you consider aligns with your overall SEO and marketing objectives to maximize its potential benefits.

Evaluating Domains Before Purchase the Domain

Before making a purchase decision, it’s imperative to thoroughly evaluate the domain’s history, checking for any Google penalties, AdSense bans, or problematic backlink profiles.

Checking for Google Penalties and Bans

Utilize tools like Google’s Transparency Report and the AdSense Sandbox Checker to ensure the domain is not blacklisted or penalized. This step is crucial to avoid inheriting past issues hindering your future projects.

Understanding the Link Profile

The value of an expired domain is significantly influenced by its link profile. Analyze the domain’s backlinks for quality, relevance, and diversity. Avoid domains with high spammy backlinks or those associated with questionable practices.

Table 2: Evaluating Link Profile Quality

AspectDescription
RelevanceBacklinks should come from websites related to your domain’s niche.
AuthorityLinks from high-authority sites contribute more to your domain’s SEO.
DiversityA mix of dofollow and nofollow links from various sources is optimal.

In reclaiming expired domains, Ahrefs emerges as a pivotal tool, offering insights and analytics to guide your decisions. By understanding and applying the metrics and approach, identifying and acquiring high-quality expired domains becomes a strategic endeavor rather than a gamble. With the right tools and knowledge, you can significantly enhance your online presence, leveraging the latent power of expired domains to your advantage.

Acquiring Expired Domains

Auctions and Marketplaces

Once you’ve identified a valuable expired domain using Ahrefs, the next step is acquisition. Expired domains can be acquired through auctions, back ordering, or directly from domain marketplaces. Platforms like GoDaddy Auctions and NameJet are popular for finding high-quality expired domains.

Table 3: Popular Marketplaces for Expired Domains

MarketplaceFeatures
GoDaddy AuctionsOffers pre-release and pending deleted domains through auction.
NameJetOffers pre-release and pending delete domains through auction.

Performing Due Diligence

Before finalizing any purchase, conduct thorough due diligence to ensure the domain’s history is clean and free from penalties. Tools like Ahrefs’ Site Explorer can provide insights into the domain’s backlink profile, while Google’s Transparency Report can help identify any security issues.

Leveraging Expired Domains for SEO

301 Redirects

301 Redirecting Expired Domains with a good backlink profile to your main website can benefit your SEO by passing on valuable link equity. Essentially, the links pointing to the expired domain can transfer to your website, increasing your website’s authority and visibility in search engines. This is because search engines consider backlinks a key factor in ranking websites. However, ensuring that the expired domain is closely related to your niche and has good-quality backlinks is essential to avoid potential penalties from search engines. By redirecting an expired domain correctly, you can improve your website’s SEO and potentially gain more traffic and conversions.

Creating Microsites

An expired domain with good SEO value can be used to create a microsite by repurposing it with relevant content and linking it back to your main site. The SEO value of the expired domain can help boost the ranking of the microsite and improve your overall domain authority. The expired domain likely already has established backlinks and search engine trust that can be passed on to the microsite. Creating a microsite on an expired domain can target specific audience segments with tailored content and improve your SEO efforts.

Integrating into a PBN

Using expired domains with a good SEO backlink profile can effectively build your Private Blog Network (PBN) and leverage its SEO power. To get started, you need to find expired domains with a good backlink profile, meaning the domain should have high-quality links from authoritative websites. Once you have found such domains, you can create a website with high-quality content relevant to your niche. By interlinking these websites with each other, you can pass on the SEO power to your main website and improve its search engine ranking. However, it is essential to remember that using PBNs can be risky, so it is crucial to do it ethically and discreetly to avoid detection and penalties.

Integrating Expired Domains into Your Digital Strategy

Content Relevance and Quality

When utilizing expired domains, prioritize content relevance and quality. The content should align with your brand’s message and provide value to your audience. This not only aids in SEO but also in building trust with your visitors.

Monitoring and Maintenance

Regularly monitor the performance of your expired domains. Use tools like Google Analytics to track traffic, conversions, and other key performance indicators to measure their impact on your online presence.

Table 4: Key Performance Indicators (KPIs) for Expired Domains

KPIDescription
TrafficThe volume of visitors to the domain.
ConversionsActions taken by visitors, such as purchases or sign-ups.
Backlink GrowthThe increase in inbound links as a result of leveraging the domain.

Best Practices for SEO

  • Ensure all SEO practices adhere to Google’s guidelines to avoid penalties.
  • Regularly update content on expired domains to keep it fresh and engaging.
  • Use Ahrefs to monitor the backlink profile and remove any toxic links.

Frequently Asked Questions

Q: How long does seeing SEO benefits from an expired domain take?
A: The impact varies, but improvements can often be seen within a few months of proper integration and content strategy implementation.

Q: Are expired domains risky?
A: There can be risks, such as previous penalties on the domain. Thorough research and due diligence are essential to mitigate these risks.

Q: Can any expired domain benefit my SEO?
A: Not all expired domains are beneficial. Focus on domains with a strong backlink profile, relevant history, and clean penalty record.

In leveraging expired domains, aligning their use with your overall digital marketing strategy ensures that every action taken adds value and authority to your web presence. While this guide provides a foundation, continuously exploring, learning, and adapting your strategies will yield the best results in the fast-evolving digital landscape.

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