How to Save Your Brand From Failure by Avoiding a Cringey or Embarrassing Business Name

Once upon a time, in 1941, a hit product was released; Ayds Diet Candy. It quickly rose to prominence as the top appetite suppressant candy of its era. For years, the product sold well, and the corporation profited handsomely. Customers adored it, and several Hollywood celebrities referred to it as the greatest figure-saver. But tragically, …

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